{"title":"FOR HIM","description":"\u003cp\u003e\u003cstrong\u003eFOR HIM – Signature Collection\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eDiscover the essence of masculinity with the LYOR \u003cem\u003eFor Him\u003c\/em\u003e collection — a curated range of premium fragrances crafted for men who lead with confidence and leave a lasting impression.\u003c\/p\u003e\n\u003cp\u003eFrom fresh and invigorating notes to deep, bold, and woody accords, each scent is designed to match every mood and moment. Whether it’s a sharp presence at work or a powerful aura for the night, these fragrances elevate your style effortlessly.\u003c\/p\u003e\n\u003cp\u003eEngineered for long-lasting performance, every spray delivers sophistication, strength, and character. This collection is made for the modern man who values elegance, ambition, and individuality.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDefine your presence. Own your moment.\u003c\/strong\u003e\u003cbr\u003e\u003cem\u003eSCENT YOUR MOMENT\u003c\/em\u003e\u003c\/p\u003e","products":[{"product_id":"lyor-blu-men-eau-de-parfum","title":"LYOR BLU MEN – Eau de Parfum","description":"\u003cp\u003e\u003cstrong\u003eLYOR BLU MEN – Eau de Parfum\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eStep into refined confidence with LYOR BLU MEN — a fragrance crafted for the modern man who commands attention effortlessly. 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